LSR Group launches Loyalty program for its Customers on Builder's Day
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10 August 2026
The LSR.Bonus section has already appeared in the personal account of users of the LSR mobile app on iOS and Android platforms.
Every real estate buyer from LSR Group has become a holder of the LSR.Bonus card. Members of the loyalty program can now take advantage of exclusive privileges when purchasing goods and services within the LSR ecosystem. They currently have access to discounts on real estate purchases, as well as on services at the Kristall sanatorium in Sochi, Domina Pulkovo and Iris hotels in Saint Petersburg, along with special prices for visiting the ZILART Museum and Exhibition Center in Moscow.
— On our professional holiday, which this year is celebrated for the 70th time, we decided to express special gratitude to customers who chose an apartment from LSR Group, explains Aleksandr Zilbert, Head of Information Policy and Corporate Communications at the Company. — This is how LSR.Bonus appeared – a loyalty program designed to emphasize the ecosystem nature of our holding company. After all, its composition has recently been supplemented by hotels, sanatoriums, supermarkets, and even its own museum, in addition to building materials production enterprises and the rental business. As a sign of respect to our most loyal customers, we have given them the opportunity to purchase goods and services from LSR Group with maximum benefit.
The loyalty program features four levels depending on the amount of purchases: ‘Concrete’, ‘Brick’, ‘Sand’, and ‘Emerald’. A unique package of privileges has been developed for each status. In the very near future, external partners from the spheres of culture, sports, entertainment, public catering, education, and others will also join the LSR.Bonus program. To clarify their loyalty card level, customers need to update the LSR mobile app on their smartphones.
For more info, please, contact:
E-mail: press@lsrgroup.ru